Chart News: Billboard: ’1989′ – 900k+
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Taylor Swift’s 1989 album has been on sale for less than a day, but its first-week sales forecast has already been upgraded.
Industry sources now suggest the fast-selling set may sell over 900,000 copies in the week ending Nov. 2. As earlier reported, that would secure Swift the largest sales week for any album since March of 2013, when Justin Timberlake’s The 20/20 Experience debuted with 968,000 sold in its first week, according to Nielsen SoundScan.
The album’s current sales projection is its second increase in two weeks. Last week, it was pegged to do between 800,000 and 900,000. A week before that: 750,000.
The set is off to a quick start with digital retailers and Target (which carries an exclusive version of the album with bonus tracks).
